Addiriyah Art Center
An oasis of contemporary art
Category: Branding
Humanity and nature, together. In partnership with Schiattarella Associati, we developed a brand identity focused on Art Center’s values and Contemporary Arts’ distinctive features.
The Addiriyah Art Center is strongly linked to the territory, and want to be a symbol of artistic, cultural and social rebirth. The concept aims to merge the center to the environment as well as the human element. That’s why we have created a sign that unites humanity and local nature.
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Less A fingerprint is unique by definition. It’s a mark that we have choosen because it represents roots. But, at the same time, we gave it new a shape and new meaning.
The concept of adding art, creativity and inspiration to one's life derives from the name of the center and is present in all creative applications.