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Planet Inspired Solutions

Overview

Thinking

At the beginning, Planet Inspired Solutions was a Finmeccanica sub-brand. Later, its peculiarities made it an independent one. This happened also thanks to Humus Design’s work. We maintained the distinctive traits of the Finmeccanica brand though developing something totally new and unexpected.

Doing

We used the language of Finmeccanica to communicate new values. Shapes comes from the communicational world of the family brand with a new multilevel context. Natural colors melt with the corporate ones, in balance between the conservative flair of the brand and its will to innovate.

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